Free Tool · Updated 2026
Email Marketing ROI Calculator
Calculate your expected revenue, cost per subscriber, and return on investment from email marketing — based on your real list metrics.
List & Revenue
Subscribers
5,000
5,000
Average open rate
25%
25%
Click-through rate (CTR)
3%
3%
Conversion rate of clicks
5%
5%
Average order / sale value
$97
$97
Costs & Sending
Emails sent per month
Monthly platform cost
$49
$49
Time spent per month (hours)
4 hrs
4 hrs
Your hourly rate (for time cost)
$50/hr
$50/hr
Industry
This calculator provides estimates only. Actual results depend on your audience, offer quality, and email strategy. Industry benchmarks from Mailchimp (2025), Campaign Monitor (2025), and Klaviyo (2025).
EmailSoftwareReview.com tests and compares email platforms independently.
Some links are affiliate links.